From installation to the finished landing page: set the URL pattern, redirect the logo, choose the contents, enable the overview page and get the pages into the sitemap.xml.
Shopware 6.7 with Storefront, PHP 8.2 or newer. The plugin adds its own routes and templates and needs no theme build. No further extensions are required for the manufacturer pages or the overview.
Upload the ZIP in the Shopware admin under Extensions, My Extensions, Upload extension, then install and activate it. SSH access is not required.
After activation the plugin generates the SEO URLs for all manufacturers. With very large catalogues this can take a moment.
The settings live in the admin under Stone & Water, Manufacturer pages. Pick the sales channel at the top; below that you find the sections for linking, page and visibility, the URL of the manufacturer page and the manufacturer list.
The pattern defines how the address of a manufacturer page is built. It is a Twig pattern, typically manufacturer/ followed by the placeholder for the manufacturer name. Below the field a preview shows the result with a neutral example name.
Quick templates set common variants with one click. After saving, all SEO URLs are rebuilt automatically; there is also a "Regenerate SEO URLs" button.
If a brand needs a different address than the general pattern, enter the path directly in the manufacturer list under "Custom path". Alternatively the field "Custom path of the manufacturer page" is available on the manufacturer itself.
Entries are normalised to URL-safe characters when saving, while slashes are kept as separators. A custom path applies across all channels, whereas the pattern can differ per channel.
Under "Target of the manufacturer logo" you decide where the logo in the top right of the product detail page leads: to the internal manufacturer page or, as in the Shopware standard, to the external manufacturer website.
In addition a text link "All articles by ..." can be shown below the logo. That is useful when the logo should still point outwards.
Every element of the page can be switched on or off individually: breadcrumb, logo, headline, description, link to the manufacturer website, article count and filters.
The headline is either "Products by name" or the plain brand name. The description appears above or below the products - below has the advantage that the articles are visible right away while the text still lives on the page.
Product tiles come in three variants: standard, reduced without a button, or image only. For images you can choose standard, filling or fully visible.
The number of articles per page can be set; without a value the Shopware listing settings apply. Sorting and filters can be switched off independently.
The overview is optional and then available at /manufacturer. It shows every manufacturer with logo and article count in uniform tiles.
For visitors searching for a brand rather than a category this is the natural entry point. Link the page in the footer or main navigation so it gets found.
The setting "Include manufacturer pages in the sitemap.xml" adds the pages to the sitemap. Only manufacturers with visible products are included - empty pages stay out.
The sitemap block catches errors and writes them to the log instead of letting the whole sitemap.xml fail.
Pick the sales channel in the header. With "All sales channels" the values apply generally. For a single channel you see per setting whether it is inherited or has its own values.
"Reset to default" discards the channel specific values; the channel then inherits from the general state again.
The manufacturer list shows the article count and the generated SEO URL per manufacturer. If it says "not generated yet", the address is missing - "Regenerate SEO URLs" helps.
If regeneration reports that not a single URL could be created, the URL pattern is wrong. Check that it contains the placeholder for the manufacturer name.
Manufacturer texts are looked up in the sales channel's language. If the field is empty there, the plugin takes the main language's text, and failing that the first language that has content.
The manufacturer page stays filled even when you do not maintain every language.
Before every rebuild the plugin checks each stored address template against its own sales channel, inside Shopware's SEO environment. If a template produces no valid address, the run stops and reports it - existing addresses are left untouched.
Questions and requests come straight to us - support is from the developer, not from a queue. You can also request a feature through the Plugin Suite in the admin.
Every setting of the plugin with its default value and explanation, in the same order as in the administration. The texts come straight from the plugin (version 1.4.3).
Defines which sales channel the settings below apply to. Without a selection they apply to all channels.
Twig pattern for the address. The placeholder is replaced by the manufacturer name and turned into a clean address.
Shows the path home, manufacturers, manufacturer name above the page.
Shows the logo stored on the manufacturer above the headline.
Shows the H1 of the page. Without a headline the page loses SEO value.
Chooses between "Products by name" and the plain manufacturer name as the headline.
Shows the description text stored on the manufacturer.
Defines whether the description sits above or below the products.
Shows a link to the manufacturer website, if one is stored there.
Shows the number of products found below the headline.
Shows the filter bar above the listing. The manufacturer filter itself always stays hidden.
Shows the select field for the sort order.
Defines how much a product tile shows: standard with button, reduced without button, or image only.
Defines how product images with different aspect ratios are fitted into the tile.
Number of products per page. Default takes the value from the Shopware listing settings.
Defines where the manufacturer logo on the product detail page leads to.
Additionally shows an "All products by ..." link below the logo.
Enables the overview page of all manufacturers at /staw-manufacturer.
Adds the manufacturer pages to sitemap.xml. Only manufacturers with visible products are included.
All prices net, plus VAT.
You buy the licence directly from us and receive an invoice from us. Installation by upload in the admin without SSH, updates through our licence platform, support straight from the developer.
The plugin will be listed in the official Shopware Community Store. Installation and automatic updates then run through the plugin manager in the backend, billing through your Shopware account. We will link it here as soon as it is available.